MARKETER. CONNECTOR. EDUCATOR.
ENTREPRENEUR. COMMUNICATOR. STRATEGIST.
ABOUT ELISABETH
FOUNDER AND CEO OF BABETTE COMMUNICATIONS
Elisabeth Castera is a New York native. She was born and raised in Flushing, Queens, and later relocated to Nassau County. She now resides in South Florida. The hustle and fast-paced culture of New York ingrained in her a strong entrepreneurial spirit and a passion for teaching others.
With over 15 years of experience in marketing and communications, Elisabeth has consulted and collaborated with a wide range of clients, including entrepreneurs, nonprofits, and small businesses. She partnered with them to understand their business goals and provide a unique blend of marketing and public relations services.
Elisabeth has collaborated with leading brands and agencies such as Spotify, Viral Nation, Albertsons Media Collective, Naeem Khan, Frosch Travel, and Web.com to develop creative campaigns that include digital marketing, media relations, and event marketing. Her clients have been featured in publications like Adweek, AdExchanger, Black Enterprise, The Drum, Entrepreneur, MediaPost, Muse by Clio, MadameNoire, and many more.
Furthermore, Elisabeth’s passion for living a healthy lifestyle has led her to work with entrepreneurs in the beauty, health, and wellness industries. Her clients in this field include life coaches, estheticians, dermatologists, and medical professionals. From managing events to media relations and content marketing, she has successfully elevated brand awareness, cultivated loyal customer relationships, and helped her clients stand out in a competitive market.
She holds a master's in public relations from Hofstra University and a bachelor's in business marketing from SUNY College at Old Westbury. She is a proud 2021-2022 i'mPART Fellow at the Advertising Club of New York, reflecting her dedication to excellence in her field.
OUR MISSION
During Elisabeth’s time in corporate communications and marketing, she recognized a common challenge: many brands struggle to build authentic, lasting customer connections. Driven to solve this issue, she emphasizes strategies that foster genuine engagement and trust.
Babette Communications specializes in tailored marketing and public relations strategies that bridge the gap between brands and their customers. Our approach helps brands build meaningful relationships, achieve their goals, and drive sustainable growth.
WE BELIEVE IN THE POWER OF COMMUNITY.
We operate with integrity, embracing honesty and transparency in everything we do to build trust with our clients and partners.
Innovation drives us to deliver customized solutions, ensuring our clients stay ahead of the curve.
We believe in the power of collaboration, working closely with our clients and partners to achieve the best possible outcomes.
Most importantly, we believe in the power of community. Without strong relationships, businesses struggle to succeed.
At our core, we are educators. Recognizing a resource gap for entrepreneurs, Babette Communications, under Elisabeth’s leadership, is dedicated to empowering others through educational materials such as webinars, podcasts, and ebooks.
We understand both the quantitative and qualitative aspects of business, allowing us to provide a holistic approach that drives our clients' success.